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EC Models and Applications

P/EI/81. Buying and selling on eBay: evaluation of C2C site

WORDS:
1500
DATE:
2006
PRICE:
19.99 GBP

The paper examines the Consumer-to-Consumer (C2C) model of e-commerce evaluating C2C activities on the eBay site. Previous research on C2C business is reviewed, a case study of buying and selling an item via eBay is described. Conclusions are made about online auctions and electronic markets efficiency.

 

KEYWORDS: Consumer-to-Consumer, C2C, eBay, electronic auction, online,

 
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