Browse our collection of papers in
E-businesses

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C/EI/236. Strategic analysis of Primark's e-business

WORDS:
5100
DATE:
2011
PRICE:
59.99 GBP

The paper looks at the influence of e-commerce on clothes retailers conducting strategic analysis of Primark’s e-business along the lines of SWOT and PESTLE. Possible areas of improvement are identified suggesting recommendations about possible solutions. Conclusions are made about the effectiveness of the e-business strategy of Primark.

 

KEYWORDS: Strategic analysis, e-business, Primark, SWOT, PESTLE,

 

C/EI/223. Comparative analysis of eBay and Taobao

WORDS:
1700
DATE:
2011
PRICE:
19.99 GBP

This paper performs a comparative analysis of eBay and Taobao in relation to the Chinese online market. The paper examines both websites in reference to their target market, web design, customer service, security, and communication. Based on this analysis, the paper then provides suggestions before conclusions are made.

 

KEYWORDS: eBay, Taobao, Chinese online market, websites, target market, web design, customer service, security, communication,

 

C/EI/221. An examination of the IT/e-business strategy at Coopers Brewery

WORDS:
1800
DATE:
2011
PRICE:
19.99 GBP

This paper examines Coopers Brewery, and aims to assess their IT/e-business strategy. Information on the Brewery is provided, before the paper examines their financial health. A review of their existing IT/e-business systems is discussed in reference to the age, costs, efficiency, and effectiveness of their website and supply chain management system. The paper suggests a variety of strategic IT/e-business initiatives, namely Enterprise Applications – CRM, On-line Advertising or e-Marketing, and Knowledge Management System – KMS. The paper reviews and prioritizes the suggested initiative in order to form conclusions.

 

KEYWORDS: Coopers Brewery, IT/e-business strategy, age, costs, efficiency, effectiveness, website, supply chain management system, Enterprise Applications, CRM, On-line Advertising, e-Marketing, Knowledge Management System,

 

C/L/824. Dissertation outline: Critically assess the liability of online auction intermediaries for infringements of intellectual property rights taking place on their sites

WORDS:
550
DATE:
2011
PRICE:
9.99 GBP

This is a dissertation outline for a study on the liability of online auction sites where infringements of property rights have taken place. The outline identifies the aims of the study, as well as aspects of the literature review. The research methodology is examined, along with the findings, discussion and conclusion sections.

 

KEYWORDS: Dissertation outline, liability, auction sites, property rights,

 

C/EI/208. E-business strategies of IKEA

WORDS:
2150
DATE:
2011
PRICE:
29.99 GBP

The paper looks at the e-business strategies of IKEA discussing their use of Internet technologies, analysing IKEA’s e-business structure within the frameworks of Dubosson-Torbay and Porter’s Five Forces models, examining approaches to e-marketing along the lines of the marketing mix (4P) model, evaluating the quality of the corporate website, exploring business-to-business (B2B) activities and ethics of IKEA, and suggesting recommendations about their e-business operations.

 

KEYWORDS: E-business, e-marketing, IKEA, Dubosson-Torbay, Porter’s Five Forces, marketing mix, B2B,

 

C/EI/205. aExamination of Ebuyer and PC World

WORDS:
1550
DATE:
2011
PRICE:
19.99 GBP

This paper examines two online retailers, Ebuyer and PC World, and aims to assess their marketing capabilities. Design, brand, targeting, brand image, customers, and website usability are all examined.

 

KEYWORDS: Online retailers, Ebuyer, PC World, marketing, branding, strategic management,

 

C/EI/196. Examination of Tesco's clubcard loyalty scheme

WORDS:
4200
DATE:
2011
PRICE:
49.99 GBP

This paper examines Tesco’s clubcard loyalty scheme, and aims to examine the work system of this company. The paper outlines Tesco’s success story and looks in depth at the e-business system. The system is assessed in terms of customers, products, services, participants, information, technology, creating customer DNA, and environment. The ways in which risks can be minimized is examined, and the paper outlines the importance of system evaluation.

 

KEYWORDS: Tesco, clubcard loyalty scheme, e-business, customers, products, services, DNA, environment!,

 

C/EI/195. Dissertation Outline. Benefits of e-Business and e-Commerce for Companies

WORDS:
790
DATE:
2011
PRICE:
9.99 GBP

The paper offers an outline of the chapter breakdown for the dissertation on the benefits of e-business and e-commerce in modern companies. The summary and structure of each chapter is presented including Introduction, Literature Review, Methodology, Results and Discussion, and Conclusions and Recommendations. The paper has no references.

 

KEYWORDS: Dissertation outline, Benefits of e-Business and e-Commerce,

 

C/EI/194. Dissertation. E-business strategy in SME: case study of Stanian Business Consulting

WORDS:
15300
DATE:
2011
PRICE:
159.99 GBP

The dissertation investigates e-business strategies of small and medium-sized enterprises (SME) using a case study of Stanian Business Consulting (SBC) to identify the strengths and weaknesses of their e-strategy. The company’s details are presented, the background of e-business adoption in the UK is described. Literature is reviewed on the development of e-commerce, the role of the Internet in gaining competitive advantage by companies, the theory of e-business strategies and models, etc. The methodology of the research employs a case study approach including primary data obtained from interviews with owner-managers of Stanian and the analysis of the company’s e-business along the lines of the marketing mix 7P model. Conclusions are made about the e-business strategies of Stanian proposing to introduce a hybrid business model and suggesting recommendations about their branding strategies.

 

KEYWORDS: Dissertation, Stanian Business Consulting, SME, e-business, marketing mix 7P,

 

C/HR/926. Dissertation. Remote working trends in British SME: case of SambaStream

WORDS:
18000
DATE:
2011
PRICE:
189.99 GBP

The dissertation looks at the current trends in remote working in the UK small and medium-sized enterprises (SME) offering a case study of SambaStream, a provider of online software and maintenance services, to examine the perceptions towards online collaboration by SME owner-managers. Literature is reviewed on remote working and e-business in British SME, flexible working in SME, and the concepts of virtual enterprise, knowledge workers, etc. The case study uses the methods of primary research including surveys and interviews. Conclusions are made about the trends in remote working and their distribution with relation to age, gender, employees’ number, occupation status, etc. Attitudes towards remote working in business sectors are discussed highlighting the benefits of remote working and the barriers to its implementation.

 

KEYWORDS: Dissertation, remote working, e-business, SME, SambaStream, flexible working,

 

C/EI/184. Global Digital Business and its Internet Search

WORDS:
1600
DATE:
2011
PRICE:
19.99 GBP

The paper reviews a chapter “Global Digital Business” from the book “International Business and Management” by Phil Kelly. The summary of the chapter is presented, the search process for related websites is described, the search engine of Mintel is evaluated with regard to the information on Global Digital Business it provides.

 

KEYWORDS: Global Digital Business, Internet Search, Mintel, search engines,

 

C/EI/181. Proposal. Exploring International Online Business Growth: A Marketing Model Proposition for International Online Business Transfer

WORDS:
1050
DATE:
2011
PRICE:
19.99 GBP

This proposal focuses on international online business growth, and aims to assess how organizations can extend their online capabilities internationally. The proposal begins by providing the background to the work and to the topic. This is followed by an overview of the aims and objectives of the study, and the justification. The review of literature will discuss topics like online marketing, and primary data will be collected through questionnaires and interviews. The proposal also highlights the findings and conclusion sections.

 

KEYWORDS: Proposal, international online business growth, online capabilities!,

 

C/EI/179. Dissertation. Cross Cultural Comparative Analysis of Barriers to e-Business Adoption for Construction SMEs in the UK and USA

WORDS:
10450
DATE:
2011
PRICE:
109.99 GBP

This dissertation focuses on the barriers to the adoption of e-business strategies construction SME’s in the UAE and UK. The study aims to identify the barriers to adoption of e – business strategies faced by construction SMEs in the UAE, to identify the barriers to adoption of e – business strategies faced by construction SMEs in the UK, to determine and analyse the underlying reasons for the differences (if any) in the barriers to adoption of e – business strategies faced by construction SMEs in the UK and UAE, and to recommend measures for overcoming the identified barriers and promote e – business adoption in construction SMEs in the two regions. The review of literature discusses topics like technology, barriers, and external issues. The methodology section states that data is collected through case study analysis, and semi structured interviews. The paper thoroughly examines the results of the research, and examines the barriers faced by each case study. Recommendations for over coming the barriers are also provided,

 

KEYWORDS: Dissertation, e-business, construction industry, SME, UK, UAE, technology,

 

C/EI/174. Analysis of marketplace sites and internet markets

WORDS:
3050
DATE:
2010
PRICE:
39.99 GBP

This paper examines digital business and the problems this may present companies who use emerging technologies. The paper begins by clearly presenting the background to the topic, and aims to explore the mixture of the global market, large brand supply chains and internet technologies, to examine the rise of small businesses utilizing the market place, and to investigate how the marketplace brand is an essential part of developing consumer trust and overcoming security concerns. The review of literature discusses supply chains and technology, using Amazon as an example. Conclusions are made regarding the initial objectives of the paper.

 

KEYWORDS: Digital business, emerging technologies, global market, supply chains, market place, consumer trust, security concerns,

 

C/EI/172. Proposal. Barriers to E-commerce adoption amongst SME's in the UK

WORDS:
600
DATE:
2010
PRICE:
9.99 GBP

This proposal presents research for a study on the barriers to e-commerce adoption amongst SME’s in the UK. The study aims to identify the barriers to SME adoption of e-commerce in general, to assess the barriers to SME adoption of e-commerce in the UK, and to suggest ways these barriers can be overcome. The paper examines the legal and ethical considerations of the study.

 

KEYWORDS: Proposal, barriers to e-commerce, e-commerce, SME,

 

C/EI/171. Literature review. Challenges and impacts of e-business strategies for start up luxury brand SME's in the UK.

WORDS:
5350
DATE:
2010
PRICE:
59.99 GBP

This literature review focuses on the challenges and impacts of e-business strategies for start up luxury brand SME’s in the UK. The review focuses on topics like the nature of the luxury market, the growth of the internet, aesthetics, marketing, order management drivers of thrust, and retail success.

 

KEYWORDS: Literature review, SME, e-business strategies, luxury brands, internet, aesthetics, marketing, drivers of thrust, retail success,

 

C/B/3162. Strategic management of Wiltshire Farm Foods

WORDS:
2700
DATE:
2010
PRICE:
29.99 GBP

The paper addresses the issues of strategic management in the UK meals delivery service Wiltshire Farm Foods (WFF) examining the factors that contributed to the success of WFF e-business. Analysis of WFF is conducted using PESTLE and Porter’s five forces models. The company’s approaches to strategic management are analyzed outlining the impact of their corporate culture on the development of e-business.

 

KEYWORDS: Wiltshire Farm Foods, strategic management, PESTLE, Porter’s five forces, e-business,

 

C/B/3097. Critical analysis of Skype

WORDS:
2150
DATE:
2010
PRICE:
29.99 GBP

This paper examines Skype, the worlds most popular peer-to-peer voice over the internet protocol (VOIP), aiming to analyse the current and future environment of the firm. The paper begins by analysing the E-Business environment, which is done through use of Porter’s five forces analysis. eMarketing strategy and activities are outlined, followed by a evaluation of the web design, which focuses on information, system and service quality. The paper also provides a business to business (B2B) analysis and political analysis. Conclusions are made regarding recommendations for Skype.

 

KEYWORDS: Skype, peer-to-peer, voice over the internet protocol, VOIP, E-Business, Porter’s five forces analysis, eMarketing strategy, eMarketing activities, web design, information quality, system quality, service quality, business to business, B2B, Political analysis,

 

C/EI/159. E-commerce and E-business models of InsureandGo

WORDS:
3700
DATE:
2010
PRICE:
39.99 GBP

The paper looks at the use of the Internet in businesses examining the rise of E-Commerce and E-Business and offering a case study of online business practices in InsureandGo. The company’s website is evaluated, their business models are discussed explaining the difference between E-Commerce and E-Business, and addressing ethical issues faced by the company.

 

KEYWORDS: E-commerce, E-business, business models, InsureandGo,

 

C/EI/157. E-Business Strategy of Tesco.com

WORDS:
4600
DATE:
2010
PRICE:
49.99 GBP

The paper examines the e-business strategy of Tesco reviewing the company’s history and background, conducting their SWOT analysis and Porter’s five forces analysis of the grocery retailing industry, describing Tesco’s e-business strategy in the context of customer relationship management (CRM), addressing the legal and ethical issues of the company’s e-business, and warning customers about potential negative implications of shopping online at Tesco.com.

 

KEYWORDS: E-Business Strategy, Tesco.com, online shopping,

 

C/EI/145. Comparing E-Business & E-Commerce: Travelodge Vs. Premier Inn

WORDS:
850
DATE:
2010
PRICE:
9.99 GBP

This paper looks at the similarities and differences between electronic business and electronic commerce, using Travelodge a US based budget hotel chain and Premier Inn, a UK based budget hotel chain as case studies. The paper discusses the way in which both hotel chains use the concept of electronic marketing and business to expand sales, profit margins and their customer base. By using the two hotel chains to compare e-business and e-commerce, the paper describes key aspects of both resulting in examples of which hotel performance is better.

 

KEYWORDS: Travelodge, Premier Inn, budget hotel,

 

C/B/2772. Pressures on airline industry: case of BA

WORDS:
3650
DATE:
2010
PRICE:
39.99 GBP

The paper examines the pressures of the internal and external environment faced by British Airways (BA) conducting PESTLE and Porter’s 5 forces analysis, discussing the impact of e-business introduction in the airline industry, and evaluating the opportunities for BA development provided by e-business.

 

KEYWORDS: PESTLE, Porter’s 5 Forces, British Airways, BA, e-business,

 

C/EI/139. A cross-cultural comparative study of barriers to the adoption of ebusiness strategy in construction SMES in UAE and UK

WORDS:
2700
DATE:
2010
PRICE:
29.99 GBP

Since the commercialisation of the internet, considerable researches have been conducted in the area of small and medium enterprises (SMEs) and ebusiness adoption. However, review of existing literature revealed gaps in regard to industries and regions. This current research proposes to address these gaps in knowledge. In particular, a cross-cultural comparative study is made to identify the barriers faced by SMEs in the construction industry in adopting ebusiness strategies. Four cases are selected using purposeful sampling method and data is collected using semi-structured interview and surveys. Two methods of data collection are used in order to enable the triangulation of data helping to ensure the validity and reliability of data. The gathered qualitative data will be analysed using grounded theory approach.

 

KEYWORDS: Ebusiness strategy, small and medium enterprises, SMEs, construction industry, United Arab Emirates, UAE, UK, united kingdom,

 

C/EI/117. Suggestions for e-business development in Primark

WORDS:
2200
DATE:
2010
PRICE:
29.99 GBP

The paper looks at the possibilities for an e-business development by Primark discussing the benefits of e-commerce, suggesting options for a set up of a transactional website, and detailing its implementation and related problems.

 

KEYWORDS: Primark, E-Commerce, website, e-business,

 

C/EI/115. Boso.com: online marketplace for students

WORDS:
2050
DATE:
2010
PRICE:
29.99 GBP

The paper looks at the online marketplace for students provided by Boso.com describing the company’s background and history, their current position, growth factors, applications of web-technology, target market, competition in online trading, strategic moves to gain competitive advantage, etc.

 

KEYWORDS: Boso.com, online marketplace for students,