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S/EI/45. Media companies are obligated to re-invent themselves

WORDS:
4200
DATE:
2008
PRICE:
49.99 GBP

The paper examines peer-to-peer (P2P) technologies used in the media industry discussing the problems of Napster and KazAa servers, showing the advantages of online business for small and big companies, etc. A literature review includes the description of SWOT and PEST analytical models, which are applied to P2P technology of sharing files in music industry.

 

KEYWORDS: P2P, music industry, sharing files, SWOT, PEST,

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