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C/B/3162. Strategic management of Wiltshire Farm Foods

WORDS:
2700
DATE:
2010
PRICE:
29.99 GBP

The paper addresses the issues of strategic management in the UK meals delivery service Wiltshire Farm Foods (WFF) examining the factors that contributed to the success of WFF e-business. Analysis of WFF is conducted using PESTLE and Porter’s five forces models. The company’s approaches to strategic management are analyzed outlining the impact of their corporate culture on the development of e-business.

 

KEYWORDS: Wiltshire Farm Foods, strategic management, PESTLE, Porter’s five forces, e-business,

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