Browse our collection of papers in
B2C E-commerce

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C/EI/250. Proposal. The effects of e-commerce websites on the online shopping behaviour of customers

WORDS:
2750
DATE:
2012
PRICE:
29.99 GBP

This proposal is for a study on the effects of the corporation of ecommerce websites on the online shopping behaviour of customers. The background to the study is provided, along with the context and aims. The objectives are to critically evaluate the effects of e-commerce mashups on the behaviour of the customers, while shopping, to examine the way in which e-commerce mashups have influenced shopping behaviour in the course of time since their first introduction in the virtual market, to identify those features of e-commerce mashups, which have influenced electronic shopping behaviour, and to identity the opportunities deriving from the incorporation of social networking sites or any other related sites into the ecommerce mashups. The proposal presents a detailed plan for the content and structure of the review of literature, as well as the proposed methodology.

 

KEYWORDS: Proposal, ecommerce, ecommerce websites, online shopping behaviour, e-commerce mashups, virtual market, electronic shopping behaviour, social networking sites!,

 

C/EI/244. Proposal. Cooperation of e-commerce websites and its influence on consumer shopping behaviour

WORDS:
900
DATE:
2011
PRICE:
9.99 GBP

The paper proposes to examine how the interaction between e-commerce websites that creates e-commerce mash-ups, affects the shopping behaviour of consumers. The aims, questions and objectives of the research are outlined, the topics of the literature review are identified, the methodology of the research is described.

 

KEYWORDS: Proposal, cooperation, e-commerce websites, consumer shopping behaviour,

 

C/B/3790. Why did Boo.com fail?

WORDS:
3700
DATE:
2011
PRICE:
39.99 GBP

The paper examines the causes of failure of the e-commerce clothing retailer Boo.com analysing their faults in planning, marketing and advertising, poor web design, and the impact of the competitive environment. PEST analysis is conducted of the factors that contributed to the company’s failure. Recommendations are suggested about the importance of environmental analysis for start-up companies.

 

KEYWORDS: Boo.com, business failure, PEST, e-commerce, environmental analysis,

 

C/EI/177. Literature review. Evaluation of reputation and recommendation systems in the E-commerce market place

WORDS:
6350
DATE:
2010
PRICE:
69.99 GBP

This detailed literature review discusses reputation and recommendation systems used in E-commerce. The review begins by explaining the systems, and by detailing past investigations. Focus is made online auction market places, like eBay and Amazon. The review of literature focuses on a number of previous studies, and critiques each in great detail. Conclusions are made regarding the importance of reputation and recommendation systems to sellers in the e-commerce auction market.

 

KEYWORDS: Literature review, reputation systems, recommendation systems, e-commerce, online auction, online market place,

 

C/EI/176. Literature review. Evaluation of technology and the sports and fitness industry

WORDS:
3850
DATE:
2010
PRICE:
39.99 GBP

This literature review discusses the sports and fitness industry and its relation to technology. The paper begins by discussing web development technology like PHP, MySQL, and web 20. The paper discusses the usability of the technology, and provides a discussion based on e-commerce technologies. The paper then provides an overview on the sports and fitness industry, followed by a discussion regarding customer satisfaction, ethical issues, and the sports industry inline. The paper concludes by summarizing e-commerce and the sports and fitness industry.

 

KEYWORDS: Literature review, sports and fitness industry, technology, e-commerce, customer satisfaction, ethical issues, sports industry online,

 

C/EI/170. E-commerce in bookselling and chemicals industries: cases of Amazon and Akzo Nobel

WORDS:
2500
DATE:
2010
PRICE:
29.99 GBP

The paper looks at the developments of electronic businesses in the bookselling and chemicals industries offering examples of e-practices in Amazon and Akzo Nobel, respectively. Features of good and bad web design are considered, e-selling is compared to traditional selling discussing the benefits of online sales.

 

KEYWORDS: E-commerce, e-business, online bookselling, chemicals, Amazon, Akzo Nobel,

 

C/M/1773. Branding and marketing strategies in the ICT sector: case study Intel

WORDS:
2150
DATE:
2010
PRICE:
29.99 GBP

This paper examines the branding and marketing strategies in the ICT sector, using Intel as a case study. The paper evaluates the importance of branding ICT products in the B2B and B2C sector. Client relationships management in the ICT sector is also evaluated, focusing on relationships between the client, buyer, firm etc. the advantages and disadvantages of branding is examined and the paper discusses how Intel contradicts all anti branding theories in the ICT sector.

 

KEYWORDS: Branding, marketing, ICT sector, Intel, B2B, B2C, client, buyer, firm, anti branding,

 

S/EI/70. Assessing suitable hardware and software implementation for the launch of a small E-commerce business: SummerTimeSurfers

WORDS:
1600
DATE:
2010
PRICE:
19.99 GBP

The paper outlines the different steps taken in structuring the e-commerce side of this business as it launches an online sales channel. Starting by deriving and setting out the main aims and the objectives the company hopes to achieve with the new technology, the article then goes on to determine and evaluate the potential hardware and software solutions to fulfil the project and continue the software development process. Factors such as budget restrictions, staff training, maintenance and future upgrades are all taken into consideration in assessing suitability.

 

KEYWORDS: e-commerce, hardware, software, software development, internet, IT, Information systems!,

 

C/EI/130. Developing B2C Ecommerce – A Report for AirAsia

WORDS:
2850
DATE:
2010
PRICE:
29.99 GBP

By examining AirAsia’s financial and competitive position, the paper looks at a strategy for the development of the low-cost Malaysian airline. The first operator in its region to follow the Western model of ticketless travel, AirAsia now challenges the primacy of the national carrier, but the research looks at how the application of value-added services – travel insurance, credit cards, car hire – and new technology (installing card readers linked to Malaysian government databases, thus speeding up check-in procedures) could further shape its future. The paper also examines the competitive position of AirAsia, which has been partly assisted by the advantageous tax arrangement it enjoys with the Malaysian Government.

 

KEYWORDS: B2C Ecommerce, AirAsia, value-added services, financial structure, business developments, low-cost airlines, relationship marketing,

 

S/M/546. Sell-side e-commerce and e-marketing proposal for Hyde S.K

WORDS:
2150
DATE:
2010
PRICE:
29.99 GBP

The paper looks at the e-commerce business model of the London manufacturer of designer bags Hyde S.K examining their opportunities of using sell-side e-commerce and e-marketing. The benefits of e-marketing for SME are outlined, an e-marketing plan for Hyde S.K is developed touching on their website content, promotion and design. The advantages of an ongoing point of contact with customers are indicated.

 

KEYWORDS: e-commerce business model, Hyde S.K, e-marketing,

 

C/EI/113. Internet Business and E-Commerce websites in UK supermarket and banking sectors

WORDS:
2550
DATE:
2010
PRICE:
29.99 GBP

The paper looks into the benefits of Internet business and e-commerce presenting five case studies of effective websites used by the UK supermarkets Tesco, Marks and Spencer (M&S) and Sainsbury’s, and by the banks Barclays and HSBC. The ways of transferring theoretical assumptions into online business approaches are discussed.

 

KEYWORDS: Internet business, e-commerce, website, Tesco, Marks and Spencer, Sainsbury’s, Barclays, HSBC,

 

S/EI/62. E-commerce in Euro Food Mart

WORDS:
8300
DATE:
2009
PRICE:
89.99 GBP

The paper looks at the development of e-commerce in Euro Food Mart in Hertfordshire providing information on the concept of e-commerce, examining the advantages and disadvantages of e-commerce for the company, discussing the techniques used by their e-commerce website, comparing them with those used by other supermarkets, highlighting the features that are needed for the website success, describing legislation related to e-commerce, outlining marketing and financial implications of e-commerce, and evaluating the risk involved in the introduction of e-commerce in Euro Food Mart.

 

KEYWORDS: Euro Food Mart, e-commerce, website,

 

S/EI/60. E-Commerce business plan for Agromart.com website dealing with sale of Indian, African and Thai Agro products

WORDS:
1800
DATE:
2009
PRICE:
19.99 GBP

The paper presents a plan for an online service of the e-business Agromart.com, a retailer of Agro-African, Indian and Thai country-side food. The keys to success for Agromart.com are outlined, their market is analyzed, competitors within the e-grocery industry are described, operational and financial aspects of the company performance are evaluated.

 

KEYWORDS: Business plan, e-business, online, Agromart.com, e-grocery,

 

S/M/467. Service Marketing Problem Analysis of Tesco.com

WORDS:
3200
DATE:
2009
PRICE:
39.99 GBP

The paper addresses the complaints of Tesco customers about the quality of the company's online service describing their e-commerce website, reviewing literature on the theory of service marketing and quality management, and applying the marketing mix model to the analysis of Tesco's problem. Steps are recommended to recover the quality of the online services using the SERVQUAL model.

 

KEYWORDS: Tesco, online services, service quality, marketing mix, SERVQUAL,

 

C/EI/78. Proposal of e-commerce implementation in Sussex Organic Farm

WORDS:
2100
DATE:
2009
PRICE:
29.99 GBP

The paper offers a business proposal for a fictitious organic farm to implement an e-commerce solution for the sale of their products to general public. The benefits of using e-commerce are examined performing SWOT analysis of its use, describing its design and functional requirements.

 

KEYWORDS: e-commerce, organic food, SWOT,

 

S/EI/41. Ethical, legal and regulatory differences between B2C and B2B sites

WORDS:
1300
DATE:
2007
PRICE:
19.99 GBP

The paper examines the differences between B2B and B2C sites addressing the ethics of the e-business and discussing the legal and regulatory issues facing both forms of e-business.

 

KEYWORDS: B2B, B2C, e-business, ethics,

 

C/EI/20. Boo.com: The Reasons for failure, Brand value and The Future of clothing e-tailing.

WORDS:
1500
DATE:
2006
PRICE:
19.99 GBP

The paper begins with a brief overview of Boo.com before diving into identifying and examining the reasons responsible for Boo's demise. The paper then looks at the Boo brand and its attractiveness to a prospective buyer. Wrapping up the discussion, the paper examines the clothing e-tailing present and future trends.

 

KEYWORDS: ei, boo, com, reasons, failure, brand, value, future, clothing, e-tailing,

 

C/EI/21. A critical assessment of the security concerns and legal issues of businesses with the example of the global sportswear retailer Gap Inc

WORDS:
1600
DATE:
2006
PRICE:
19.99 GBP

The writer attempts to provide a brief overview of the security concerns and regulatory and legal information on e-commerce as businesses worldwide look to enhance their competitiveness and global reach. The author uses facts related to the leading global sportswear manufacturer Gap Inc. to support the theories and conceptual frameworks presented in the essay.

 

KEYWORDS: Gap Inc., E-Business, Internet, E-Commerce, Laws, Regulations, Security,

 

C/EC/17. A comparison of the customer relationship strategies used in B2C and B2B markets

WORDS:
2300
DATE:
2005
PRICE:
29.99 GBP

In order to compare the strategies used by B2C organisations and B2B organisations to manage their customer relationships, this paper has explored the techniques at the Debenhams group of stores and by Procter and Gamble. It has been found that technology has enabled both organisations to gain knowledge about its customers and subsequently to improve the quality of the service and product offer. The key differences are that consumer relationship building will tend to be less personal and unlikely to progress to the top of the loyalty ladder, as there are so many more customers, but organisations can aim to develop supporters and advocates of their offer, whereas B2B relationship building relies on developing close partnerships with their customers in order that they can both benefit from increased consumer sales. It has been found that customer referrals, endorsements and spreading the work are extremely important forms of consumer behaviour for a company. (Christopher et al: 2002, page 49)

 

KEYWORDS: e, comparison, customer, relationship, strategies, b, c, b, b, markets,

 

P/EI/102. British Airways: comparative analysis of online ticket agents

WORDS:
1500
DATE:
2005
PRICE:
19.99 GBP

The paper examines the ways of buying tickets from British Airways (BA) comparing their website Britishairways.com and the online travel agents website Travelsupermarket.com. Differences between the two websites are outlined, their attractions for both, customers and BA, are identified.

 

KEYWORDS: ei, british, airways, comparative, online, ticket, agents,

 

P/B/209. Given the growth in sales transactions conducted over the Internet, discuss the challenges that grocery retailers face in the UK. What strategies are they implementing and how are these affecting the competitive environment?

WORDS:
1500
DATE:
2004
PRICE:
19.99 GBP

This report analyses the challenges that grocery and food retailers face in the UK market as the result of increase in online shopping. Report investigates the strategies food retailers are implementing and how are these affecting the competitive environment.

 

KEYWORDS: growth, sales, transactions, conducted, internet, discuss, challenges, grocery, retailers, uk, strategies, implementing, affecting, competitive, environment,

 

S/B/442. Report on EBay Performance

WORDS:
6800
DATE:
2004
PRICE:
69.99 GBP

The paper examines the performance of EBay reporting on their mission, products and services, business model, financial performance over 2001-2003, management effectiveness, growth rates, marketplace vision, website features, etc. Industry analysis is conducted using Porter's Five Forces model, the company SWOT features are indicated.

 

KEYWORDS: EBay, e-bay, Porters Five Forces SWOT, financial performance, ratios,

 

P/EI/23. Analysis of business models of TigerDirect (www.tigerdirect.com) and Logitech (www.logitech.com)

WORDS:
4000
DATE:
2003
PRICE:
49.99 GBP

This report is analysing, comparing and contrasting the business models of TigerDirect (www.tigerdirect.com) and Logitech (www.logitech.com). It consists of companies overview, analysis of their business models (B2C), Value clusters and Customer Interface. On the basis of the analysis Key Factors of Success are outlined and conclusions are drawn upon what is the successful dotcom company.

 

KEYWORDS: ei, business, models, tigerdirect, www, tigerdirect, com, logitech, www, logitech, com,