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Tourism and Hospitality Dissertations
C/M/1195. Proposal. Cross-Cultural Project Management: Case Study of Tourism Projects in Thailand for the UK Tourists
- WORDS:
- 1000
- DATE:
- 2009
- PRICE:
- 19.99 GBP
The paper proposes research into the dynamics of cross-cultural project management (PM) within the tourism industry. Literature is reviewed on the importance of cross-cultural PM in contemporary business environment, a study of PM dynamics in a cross-cultural scenario is suggested exploring its impact on the project implementation with aim to provide recommendations on the effective cross-cultural PM strategies in the tourism industry. The methods, timeline and limitations of the research are outlined.
KEYWORDS: Proposal, cross-cultural project management, Thailand tourism,
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