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Research Methods Dissertations

P/B/329. Qualitative and quantitative research methods in business research

WORDS:
1000
DATE:
2005
PRICE:
19.99 GBP

The paper is devoted to the problems of methodology, quantitative and qualitative research methods are defined and compared within the framework of positivistic and phenomenological paradigms. The strengths and weaknesses of both approaches are discussed. Conclusions are made about the application and relevance of different methods in business research of SMEs.

 

KEYWORDS: qualitative, quantitative, research, methods, business, research,

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Thank you, it's going to help tremendously in my research. Martin