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International Business Dissertations
S/F/273. Proposal. CSR in China's Construction Bank Corporation and UK Barclays Bank
- WORDS:
- 3400
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper proposes to investigate the policies of corporate social responsibility (CSR) used by the Chinese Construction Bank Corporation (CBC) and British Barclays Bank. The background of both companies is described, the aims and questions of the research are outlined, its relevance is explained. Literature is reviewed on the theory of CSR, the position of the state-controlled banks in China, the role of government in CSR policies, etc. The methods of the proposed research are described, its timetable is indicated.
KEYWORDS: Proposal, corporate social responsibility, CSR, China’s Construction Bank Corporation, CBC, Barclays Bank,
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