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S/EI/77. Dissertation. Search Engine Optimisation
- WORDS:
- 9900
- ADD-ONS:
- 21-Slides Presentation
- DATE:
- 2011
- PRICE:
- 109.99 GBP
The dissertation looks at the principles and methods of search engine optimisation (SEO) examining techniques that can be utilised on web pages to boost a company search engine (SE) ranking. Literature is reviewed on the history of search engines’ development, the role of SE in online communication, the principles of SE work, etc. Approaches to SEO are detailed with regard to the SEO process, content, implementation, testing, etc. Experiments are conducted using SEO techniques to determine which of the search engines is most effective for businesses. Recommendations are suggested about the ways for a business to increase their SEO ranking. This dissertation is accompanied with 21-slides presentation.
KEYWORDS: Dissertation, Search Engine Optimisation, SEO,
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