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C/EI/250. Proposal. The effects of e-commerce websites on the online shopping behaviour of customers
- WORDS:
- 2750
- DATE:
- 2012
- PRICE:
- 29.99 GBP
This proposal is for a study on the effects of the corporation of ecommerce websites on the online shopping behaviour of customers. The background to the study is provided, along with the context and aims. The objectives are to critically evaluate the effects of e-commerce mashups on the behaviour of the customers, while shopping, to examine the way in which e-commerce mashups have influenced shopping behaviour in the course of time since their first introduction in the virtual market, to identify those features of e-commerce mashups, which have influenced electronic shopping behaviour, and to identity the opportunities deriving from the incorporation of social networking sites or any other related sites into the ecommerce mashups. The proposal presents a detailed plan for the content and structure of the review of literature, as well as the proposed methodology.
KEYWORDS: Proposal, ecommerce, ecommerce websites, online shopping behaviour, e-commerce mashups, virtual market, electronic shopping behaviour, social networking sites!,
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