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UK Food Retailing Industry

P/M/390. Chinese Food Retailing Market

WORDS:
3000
DATE:
2005
PRICE:
39.99 GBP

The paper discusses the positive and negative impacts of the globalisation process investigating the potential market for a UK food retailer expanding into China. Attractions for foreign direct investment (FDI) in China are discussed along with the problems related to the Chinese market entry and its impacts on the Chinese food retailing sector.

 

KEYWORDS: chinese, food, retailing, market,