Browse our collection of papers in
UK Food Retailing Industry

E/B/56. Hypercompetitive environment and new strategies in UK grocery industry

WORDS:
2500
DATE:
2005
PRICE:
29.99 GBP

The paper examines the implications of hypercompetition, or heightened competitive pressure, in the UK grocery industry focusing on new strategies and methods used by companies to sustain competitive advantage. The theory of DAvenis arenas is discussed and illustrated with innovative practices used in ASDA, Tesco, etc.

 

KEYWORDS: hypercompetitive, environment, strategies, uk, grocery, industry,