Browse our collection of papers in
Software and PC Industry

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C/B/4266. Dell's strategy: strengths and weaknesses

WORDS:
2050
DATE:
2011
PRICE:
29.99 GBP

The paper examines the corporate strategy of Dell describing the company’s background, evaluating their strengths, and exploring the factors that caused the loss of their market share to Hewlett Packard (HP) in 2008. Recommendations are suggested about the ways to improve Dell’s situation highlighting the differences between Dell’s and HP strategies.

 

KEYWORDS: Dell’s strategy, Hewlett Packard, HP,

 

C/B/4265. Strategies of Dell and Hewlett-Packard in PC market

WORDS:
2050
DATE:
2011
PRICE:
29.99 GBP

The paper examines the strategies used by Dell Computers to regain their market share in the competition with Hewlett-Packard (HP). Factors behind Dell’s leadership in the PC market are analyzed, Dell’s objectives and current market position are examined and compared with those of HP.

 

KEYWORDS: Dell, Hewlett-Packard, HP, PC market,

 

C/M/2383. Dissertation. Current and Potential Market for MP3 and MP4 products in China

WORDS:
10200
DATE:
2011
PRICE:
109.99 GBP

The dissertation investigates consumer behaviour towards MP3/MP4 products in the Chinese market. Literature is reviewed on the theory of consumer buying behaviour, the development of the MP3/MP4-type products in China, the status of MP3/MP4 products in Beijing, etc. The methodology of the research is based on secondary sources and primary data obtained from interviews and questionnaires distributed among Chinese consumers. Conclusions are made about the factors contributing to the purchase decisions towards MP3/MP4 products and the development trends of the MP3/MP4 industry in China.

 

KEYWORDS: Dissertation, MP3/MP4 products, China,

 

C/C/302. An examination of the impact of ERP systems at DHL

WORDS:
3650
DATE:
2011
PRICE:
39.99 GBP

This paper examines the impact that ERP has on organisations, and uses DHL as a case study. The way in which ERP supports today’s enterprises are examined, and the paper presents an introduction to ERP systems. The paper then introduces DHL, and their operations and developments. The successes and failures of DHL in relation to IT are outlined. The paper then proposes an enterprise IT strategy for DHL which highlights recommendations, location and time frames. Before conclusions are made, the paper then assesses the benefits of enterprise IT strategies in the IT industry.

 

KEYWORDS: ERP, DHL, IT industry, enterprises!,

 

S/HR/322. Dissertation. An examination of retention strategies for the Indian IT Industry

WORDS:
16250
DATE:
2011
PRICE:
169.99 GBP

This dissertation focuses on the Indian IT industry and aims to assess the problem of attrition in the sector. The study begins by presenting an overview of the industry as well as reasons for high attrition levels. The review of literature examines a wide range of topics, some include sources of employee turnover, the cost of employee turnover, and retention strategies. The dissertation provides examples of retention strategies using case study examples. The companies used are ASDA, Price Water house Coopers, Makita, Hillary’s, BAE System-Defense, and First Choice National. The dissertation then provides the methodology which identifies the research questions, research approach, limitations, and data collection methods. The dissertation examines all of the topics and points raised, and provides recommendations for the industry.

 

KEYWORDS: Dissertation, IT Industry, Indian IT industry, attrition, retention, employee turnover, retention strategies, ASDA, Price Water house Coopers, Makita, Hillary’s, BAE System-Defense, First Choice National,

 

C/B/3662. Examination of software as a service

WORDS:
2700
DATE:
2011
PRICE:
29.99 GBP

This paper examines the idea of software as a service (SaaS) in the software and technology industries. The background to Saas is discussed, and the paper examines the state of the art SaaS systems around. The benefits and disadvantages of SaaS usage are discussed, and the paper analyses the market.

 

KEYWORDS: Software as a service, software, SaaS, state of the art,

 

C/B/3632. Dissertation. Innovations in IT industry: Apple vs. Microsoft

WORDS:
11200
DATE:
2011
PRICE:
119.99 GBP

The dissertation examines approaches to innovation used by Microsoft and Apple. Literature is reviewed on the theory of competitive advantage, resource-based view (RBV), theory of dynamic capabilities, innovation in information technology, strategies of innovation and imitation in the IT industry, network theory, sources of innovation, etc. The backgrounds of Apple and Microsoft are described, sources of innovation used by each company are identified. The methodology of the study is based on secondary research. Conclusions are made about the pioneer position of Apple in the IT industry.

 

KEYWORDS: Dissertation, Innovation, IT industry, Apple, Microsoft, imitation, information technology,

 

C/B/3051. Strategic analysis of the UK PC market and Dell

WORDS:
6000
DATE:
2010
PRICE:
69.99 GBP

This paper presents a strategic management report focusing on the UK PC market, and is spilt into two sections. The first section analyses the macro-environmental factors that affect the market using the PESTEL framework. The paper uses Porter’s five forces analysis to discuss the competition and attractiveness of the industry. The second section analyses Dell, and begins by providing an overview of the company. The tangible and intangible resources are discussed, followed by an analysis of Dell’s strategic capabilities and resources. This is done by value chain analysis, and by focusing on their supply chain and benchmarking. The strengths and weaknesses of Dell are discussed, as are ways to create competitive advantage. The paper also evaluates their competitive advantage, Dell’s current strategies, and future strategic recommendations.

 

KEYWORDS: Strategic management, PC market, macro-environment, PESTEL, Porter’s five forces, Dell, value chain analysis, competitive advantage,

 

C/B/2872. Strategic Analysis of the IT industry: Case Study Hewlett-Packard

WORDS:
1950
DATE:
2010
PRICE:
19.99 GBP

This paper presents an overview of the IT industry in 2001 and uses Hewlett-Packard as case study. The paper uses PEST and Porters Five Forces analyses to provide an overview of the 2001 IT industry. The paper then evaluates Hewlett-Packard, by performing SWOT, VRIO and PESTER analyses for the company.

 

KEYWORDS: IT industry, Hewlett-Packard, PEST, Porters Five Forces, SWOT, VRIO, PESTER,

 

C/B/2620. International development of IT companies in China

WORDS:
3150
DATE:
2010
PRICE:
39.99 GBP

The paper conducts PEST analysis of the macro-economic environment of the Information Technology (IT) sector in China and examines the strategies of entry and expansion used by the leading Chinese IT companies including Lenovo. The frameworks of companies’ international growth are reviewed comparing Ghemawat’s CAGE model and Lasserre’s typology of strategic alliances, and applying Lasserre’s model to evaluate Lenovo’s acquisition of the PC business of IBM.

 

KEYWORDS: IT sector in China, PEST, Lenovo, IBM, international growth, strategic alliances,

 

S/M/556. The marketing strategy of Apple

WORDS:
3400
DATE:
2010
PRICE:
39.99 GBP

The paper examines the business and marketing strategy of the personal computing giant, Apple Inc. The research lists Apple's product range (included peripheral and Apple-branded items), provides a good insight into its operating market, the market segments which it has targeted for its line of products and services, its product positioning in the market, and the different forms of promotional mix used for the promotion of products and services. The paper explores how customers have utilised the company's products for a variety of creative activities including digital video and film production and editing (Digital Video, Film Special Effects, Graphic Design and Photography). The research also covers marketing communications mix and costs.

 

KEYWORDS: Apple Inc, marketing strategy, product range, market positioning, new products, marketing communications mix and costs,

 

C/OM/245. Critically evaluate the role of innovation within Apple

WORDS:
950
DATE:
2010
PRICE:
9.99 GBP

The paper examines how Apple – developer of the personal computer, the iPod and USB technology – approaches the idea of innovation in a continually dynamic and evolving industry. The role of Research and Development, incremental innovation (additions and revisions to existing product lines), continuous improvement, control of new products, from conception to implementation, and a belief in the skills and vision of Apple’s employees has maintained the company’s pre-eminence and sustainable competitive advantage.

 

KEYWORDS: Apple, innovation, consumer electronics industry, competition strategy,

 

C/B/2212. What contributes to the rise in laptops popularity?w

WORDS:
1550
DATE:
2010
PRICE:
19.99 GBP

The paper looks at the growth of the market for laptops identifying the reasons behind the increasing popularity of laptops, i.e. social mobility, increase in communication needs and the drive towards technological miniaturization.

 

KEYWORDS: Laptops, Portable Computers, Notebook Computer, Mobility,

 

C/E/408. Microsoft and monopoly in the market for PC operating system

WORDS:
2500
DATE:
2009
PRICE:
29.99 GBP

The paper examines the theoretical concept of monopoly analysing whether Microsoft Corporation could be called a monopolist in the PC operating system market. Anticompetitive practices used by the company to maintain monopoly power are discussed. Impacts of the current state on the company’s efficiency are outlined.

 

KEYWORDS: Monopoly, Microsoft, operating system, Windows, anticompetitive practices,

 

C/OM/166. Proposal. Simulation of Supply Chain Activities in Personal Computing Industry

WORDS:
600
DATE:
2009
PRICE:
9.99 GBP

The paper proposes research into the simulation of the supply chain methods in the personal computing (PC) industry. The aim and objectives of the research are set out, an overview is provided of the prospective literature review and research methodology. The paper has no reference list.

 

KEYWORDS: Proposal, Simulation, Supply Chain Activities, Personal Computing,

 

C/B/1416. ERP software industry and Baan Case Study

WORDS:
4200
DATE:
2009
PRICE:
49.99 GBP

The paper examines the ERP (enterprise resource planning) software industry using the models of Porter's Five Forces and Industry Lifecycle to determine its trends, market characteristics, advantages and limitations of strategic alliances, licensing and mergers & acquisitions. A case study of Baan, an ERP software company, is conducted.

 

KEYWORDS: ERP, enterprise resource planning, software industry, Baan, Porter's Five Forces, Ind,

 

C/B/1052. Strategic analysis of laptop industry

WORDS:
1300
DATE:
2008
PRICE:
19.99 GBP

The paper examines the situation in the laptop industry outlining the characteristics of a pricing strategy with reference to the industry, describing Porter's Five Forces model of a competitive marketing strategy and Ansoff Matrix, and applying both models to the analysis of the laptop industry.

 

KEYWORDS: Laptop industry, pricing, Porter's Five Forces, Ansoff Matrix,

 

S/B/471. Report on Apple

WORDS:
4900
DATE:
2008
PRICE:
49.99 GBP

The paper reports on the performance of Apple conducting the company's SWOT analysis, describing their background and the sources of competitive advantage, and reviewing their strategies over the past two decades. The structure and competition of the PC industry are described, the history of iPod development and the product's contribution to the success of Apple are considered.

 

KEYWORDS: apple,

 

S/EI/57. Analysis of Google as computer search business

WORDS:
3400
DATE:
2008
PRICE:
39.99 GBP

The paper examines the position of Google within online search businesses conducting analysis along the lines of SWOT, governance structure, competitors, key success factors, etc. Description of the computer search industry is provided discussing Google's strategies with regard to AOL and Microsoft (MS) and the company's prospective software and e-commerce development.

 

KEYWORDS: ei, google, computer, search, business,

 

E/B/245. Strategic analysis of US software industry

WORDS:
6000
DATE:
2006
PRICE:
69.99 GBP

The paper examines the US software industry describing its structure, reviewing its history and conducting analysis along the lines of PEST and Porter's Five Forces models.

 

KEYWORDS: Software, PEST, Porters five forces,

 

E/B/293. Strategic and Situation Analysis Report: Computer Services Industry. Case Study Example: JMC IT Limited

WORDS:
3000
DATE:
2006
PRICE:
39.99 GBP

The paper reports on the operations of JMC IT in the UK discussing the monopolisation of the IT industries by Microsoft, conducting micro-environmental analysis of the computer services industry using Porter's Five Forces model, identifying current trends in the IT industry, outlining the core competencies of JMC and performing their customer and SWOT analysis.

 

KEYWORDS: Computer services, IT, Porters Five Forces, SWOT, JMC,

 

P/B/468. Microsoft SWOT Analysis

WORDS:
727
DATE:
2006
PRICE:
9.99 GBP

This report presents a SWOT analysis of Microsoft Corporation. It highlights how Microsoft remains in an extremely strong position within the global software industry, increasing its revenues and diversifying to remain competitive within emerging markets. However, it also points to the rapid rate of technological development within the software arena and the significant threat that this poses for Microsoft, who will be continually forced to meet the needs of a more divergent consumer group.

 

KEYWORDS: microsoft, swot,

 

S/M/238. Marketing reports on low-, medium-range and high-end portable and desktop personal computer systems in UK, designed to be operated by a single user at a time purchased through any retail channel

WORDS:
3500
DATE:
2006
PRICE:
39.99 GBP

The paper examines the marketing strategy of UK computer companies providing an overview of the UK personal computer (PC) hardware market, identifying its trends and sales practices, analysing the changes in the volume of the PC market, and identifying its opportunities and threats (includes both business and residential use).. The profiles of the key players in the PC market are presented. Recommendations are suggested for the companies wanting to enter the UK PC market.

 

KEYWORDS: Personal computer, PC,

 

C/M/195. PC Industry and Hewlett-Packard Corporation

WORDS:
2100
DATE:
2005
PRICE:
29.99 GBP

This report gives an insight into the PC industry and Hewlett-Packard (HP) performance based on the analysis of the industry's competitive environment, by applying strategic framework of Porter's Five Competitive Forces. Porter's generic strategies and Ansoff's matrix are presents in identifying the competitive strategies of major industry players and assessing their effectiveness. For Hewlett-Packard's greater competitive advantage and re-positioning within the marketplace, the report suggests various strategies, including SWOT analysis.

 

KEYWORDS: pc, industry, hewlett-packard, corporation,

 

P/B/298. Ethical and legal aspects of Microsoft domination on the software market

WORDS:
2000
DATE:
2004
PRICE:
29.99 GBP

The paper examines the issue of Microsoft domination on the world software market. The concept of ethics is defined in relation to Microsoft policy of retarding the development of new technologies and preventing other software firms from growing. Legal aspects of the issue in question are analysed. The conclusion is made that the US government will not take actions against Microsoft preferring to have American monopoly of the software market.

 

KEYWORDS: ethical, legal, aspects, microsoft, domination, software, market,