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Software and PC Industry
C/B/2620. International development of IT companies in China
- WORDS:
- 3150
- DATE:
- 2010
- PRICE:
- 39.99 GBP
The paper conducts PEST analysis of the macro-economic environment of the Information Technology (IT) sector in China and examines the strategies of entry and expansion used by the leading Chinese IT companies including Lenovo. The frameworks of companies’ international growth are reviewed comparing Ghemawat’s CAGE model and Lasserre’s typology of strategic alliances, and applying Lasserre’s model to evaluate Lenovo’s acquisition of the PC business of IBM.
KEYWORDS: IT sector in China, PEST, Lenovo, IBM, international growth, strategic alliances,
Other Papers On: IBM
Other Papers On: Lenovo Group
Other Papers On: International Business in China
Other Papers On: PEST Analysis
Other Papers On: Software and PC Industry
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This paper is a PEST analysis of Zara. It is very useful and clear, and gave me a lot of important information I needed that I did not find anywhere else, so it has been very helpful for the work I have to do. Your service is very professionalJudith P
