Browse our collection of papers in
Mobile Phone Industry
P/M/651. Customer satisfaction in Pakistani telecommunications industry
- WORDS:
- 8000
- DATE:
- 2005
- PRICE:
- 89.99 GBP
The paper examines the issues of customer satisfaction in Pakistani telecommunications industry focusing on the performance of several mobile phone companies. Literature is reviewed on the topics of consumer loyalty, brand equity, customer satisfaction, customer service principles, etc. Primary research of consumer behaviour is conducted through questionnaires and interviews. Conclusions are made on the basis of the comparative analysis of two companies identifying their problems and offering recommendations about how to solve them.
KEYWORDS: Customer satisfaction, Pakistani, telecommunications, mobile, cellular,
Other Papers On: Mobile Phone Industry
Other Papers On: Customer Loyalty
Subject Catalogue
- Dissertations and Proposals
- Analysis of Companies
- Analysis of Industries
- Architecture, Design and Technology
- Computing and Mathematics
- E-Commerce and E-Business
- Economics
- Education
- Engineering
- Fashion and Culture
- Finance and Accounting
- General Business
- History
- Hospitality and Tourism
- Human Resource Management
- International Relations
- Law
- Literature, Language and Theatre Studies
- Management and Organisational Behaviour
- Marketing
- Media, Music and Art
- Operations Management
- Philosophy
- Politics
- Psychology
- Science, Medicine and Nursing
- Sociology
Keywords Tag Cloud
mobile phone uk market forces pestle dissertation nokia vodafone marketing swot porters porter phones study strategy strategic five customer proposal service plc development business examination o c company orange saudi mobily satisfaction network telecommunications telecom strategies behaviour switch project impact handset influence communications pestel innovation motorola future telecommunication entrance product practices device intentions manufacturer buying perceptions adoption management diversifying advance products successfully auction licences knowledge research branding supermarket correlation asda implementation recommendations slovakian segmentation apple vs box white iphone faced harvard brands challenges towards consumer school mediatek smart nor mobilink arabia questionnaire collaborative retention gsm shanzai quality virgin solution competitive users ericsson communication charges pricing operations move networks eu environment nigeria comparison loyalty china brand positioning ease technologies scanning structure environmental value shop phonecity performance telecoms demand intranet factors vario context mda markets australia century personal st telephones technology assessment life impacts italia plan pronto omnitel internet history global review social interaction promotional provider entering chinese motorolla using siemens profile cons pros driving pakistani
GET OUR GooGLE TOOLBAR BUTTON
BOOK MARK US
WHAT OTHERS HAVE SAID
The free essays that you put up for preview helped me achieve a high grade in strategic management. Thank you very much for that.Simon
