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Mobile Phone Industry
P/M/19. Marketing in the mobile phone industry.
- WORDS:
- 1800
- DATE:
- 2001
- PRICE:
- 19.99 GBP
Vodafone, BT Cellnet (O2), One2One (T-mobile) and Orange. History, Positioning, Promotion, Target consumers and Competitive advantage.
KEYWORDS: marketing, mobile, phone, industry,
Other Papers On: Mobile Phone Industry
Other Papers On: Marketing Environment
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