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Mobile Phone Industry
C/C/151. Correlation analysis of mobile phone users' behaviour: to switch or nor to switch?
- WORDS:
- 1300
- DATE:
- 2009
- PRICE:
- 19.99 GBP
The paper uses statistical methods to establish the probability of staying with the current mobile service provider in mobile phone users against the probability of switching to a different provider. Non-parametric correlation analysis is performed to examine how switching behaviour is related to pricing, corporate image, the subject’s income levels, etc.
KEYWORDS: Correlation analysis, mobile phone provider, switching behaviour, statistics,
Other Papers On: Statistics
Other Papers On: Mobile Phone Industry
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