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Industry Analysis
C/B/225. The UK Consumer Electronics Industry: A Strategic analysis of the Sony Corporation
- WORDS:
- 0
- ADD-ONS:
- 12 Slides
- DATE:
- 2005
- PRICE:
- 19.99 GBP
This presentation provides a comprehensive strategic analysis of the Sony Corporation in the UK, including PESTLE, SWOT and Porters Five Forces analysis of the UK consumer electronics industry. It also considers the trends exhibited by the industry, incorporating a competitive analysis. This paper is based on the case study from the book by Johnson and Scholes 'Exploring Corporate Strategy: text and cases '.
KEYWORDS: uk, consumer, electronics, industry, strategic, sony, corporation,
Other Papers On: Sony
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