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Hospitality, Travel and Tourism Industry

C/M/1898. Examination of hotel customers in the UK and Saudi Arabia

WORDS:
4200
DATE:
2011
PRICE:
49.99 GBP

This paper aims to assess the differences between hotel customers in the UK and in Saudi Arabia in regards to short breaks. The paper begins by providing the background to the study. The review of literature aims to discuss what a short break is, and follows this by an examination of consumer behavior towards the leisure hotel sector. Data is collected through use of questionnaires, and the paper presents the sampling size and the study timetable. The findings are analyzed, and the paper concludes with recommendations.

 

KEYWORDS: hotel customers, UK, Saudi Arabia, short breaks, consumer behavior!,

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