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C/B/1542. Corporate Social Responsibility: case study of Rasa Sentosa Resort
- WORDS:
- 2700
- DATE:
- 2009
- PRICE:
- 29.99 GBP
The paper presents a case study of Shangri-La's Rasa Sentosa Resort in Singapore examining their policy of corporate social responsibility (CSR). CSR influences on the hotel industry are investigated looking at the impacts of external factors and suggesting recommendations for Rasa Sentosa to integrate their strategies with environmental standards using partnerships with other organisations.
KEYWORDS: CSR, Corporate Social responsibility, external factors, ISO 9000, ISO 14000, Rasa Sentosa,
Other Papers On: Shangri-La Hotels and Resorts
Other Papers On: Hospitality, Travel and Tourism Industry
Other Papers On: Corporate Social Responsibility
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