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C/B/3814. Corporate social responsibility in UK gambling industry: case of Gala Coral
- WORDS:
- 3950
- DATE:
- 2011
- PRICE:
- 39.99 GBP
The paper looks at the concept of corporate social responsibility (CSR) explaining its key principles, identifying the factors behind CSR strategy and CSR reporting, and addressing CSR issues of the UK gambling industry. A case study of CSR practices in Gala Coral Group is conducted reviewing their CSR reports and assessing their applicability to stakeholders’ needs and expectations. Recommendations are suggested about possible improvements of the company’s CSR strategies.
KEYWORDS: Corporate social responsibility, CSR, UK gambling industry, Gala Coral,
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