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Clothing and Apparel Industry
C/FC/232. Online fashion auctioning: designer status, pricing and CBA
- WORDS:
- 800
- DATE:
- 2010
- PRICE:
- 9.99 GBP
The paper examines the legal status of designers in the proposed online auction of apparel discussing their pricing strategies, presenting a cost benefit analysis (CBA) of the project, and considering the seasonality of fashion products.
KEYWORDS: fashion auction, e-auction, cost benefit analysis, pricing, designer status,
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Keywords Tag Cloud
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