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Charter and Low Cost Airlines

C/B/887. Proposal. easyJet, Low-cost Airline in 21st Century: Contribution of Core Competencies in the Success of Low-cost Airlines

WORDS:
2500
DATE:
2008
PRICE:
29.99 GBP

The paper is a research proposal into the contribution of core competencies (CC) to the success of low-cost airlines, particularly, easyJet. The background and the academic context of the research are presented highlighting the CC of easyJet and low-cost airlines. Research objectives are outlined, research approaches, design and methods of data collection are described, the issues of the validity and ethics of the study are considered, the timetable and resources are defined.

 

KEYWORDS: Proposal, easyJet, low-cost airlines, core competences,

 
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