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Charity and Voluntary Industry

P/M/432. Plan for Cancer Research UK: stakeholder relations

WORDS:
3500
DATE:
2005
PRICE:
39.99 GBP

The paper presents the profile of the Cancer Research UK charity organization covering its activities, stakeholders make-up and ideology, strategies in public relations (PR) with the local community, influential groups, news media, investors and government. Tactics for each group are recommended highlighting the importance of good stakeholder relations.

 

KEYWORDS: plan, cancer, research, uk, stakeholder, relations,

 
Other Papers On: Public Relations