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Banking Industry

C/M/298. Comparing three banks with Fishbeins model

WORDS:
3700
DATE:
2006
PRICE:
39.99 GBP

The research compares consumer beliefs towards three leading UK banks: Lloyds, HSBC and RBS. The paper develops questionnaire in the basis of secondary research which contains the salient beliefs of consumers towards the brands of concern.

 

KEYWORDS: comparing, banks, fishbeins, model,

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Yes I have received both papers. I am pleased with the quality and efficiency of your service. Thanks ever so much Alex