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C/B/3425. Proposal. The motives behind mergers and acquisitions in the automobile industry: Case studies Geely and Volvo

WORDS:
2000
DATE:
2011
PRICE:
29.99 GBP

This proposal presents research for a dissertation on the motives behind mergers and acquisitions in the automobile industry. Geely and Volvo are used as the case studies for the dissertation. The proposal presents the background to the research, and the rationale for the topic. The research questions and objectives are outlined clearly, and this is followed by a discussion regarding the literature review. The review of literature aims to discuss the Chinese automobile industry and the challenges and motives behind mergers and acquisitions. Details regarding the methodology are provided, and interviews are the main data collection method. The proposal outlines the sample size, data analysis, and resource requirements sections of the study.

 

KEYWORDS: Proposal, Volvo, Geely, mergers, acquisitions, automobile industry, China,

 
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