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Alcohol Industry
S/B/496. Report on Alcohol Marketplace
- WORDS:
- 2400
- DATE:
- 2009
- PRICE:
- 29.99 GBP
The paper looks at the environment of alcohol companies in the UK analysing it along the lines of the Porter's Five Forces model, and examining the role of alcohol suppliers, the potential threats of new companies entering the marketplace, the rivalry that is taking pace within the industry, and the challenges to the sustainable growth of the UK alcohol market.
KEYWORDS: alcohol, marketplace,
Other Papers On: Alcohol Industry
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