Browse our collection of papers in
World Wildlife Fund (WWF)
C/M/1218. Strategic marketing for nonprofit sector: theory and case study of WWF
- WORDS:
- 2800
- DATE:
- 2009
- PRICE:
- 29.99 GBP
The paper looks at the marketing characteristic of the nonprofit sector discussing the marketing methods used in international nongovernmental organizations (NGOs), and touching on the issues of brand management, advertising, e-business environment, e-loyalty frameworks, etc. Examples of World Wildlife Fund (WWF) marketing practices are analyzed.
KEYWORDS: NGO, nongovernmental organizations, nonprofit, not for profit, marketing methods, e-loyalty, brand, WWF,
Other Papers On: Marketing Theory
Other Papers On: World Wildlife Fund (WWF)
Subject Catalogue
- Dissertations and Proposals
- Analysis of Companies
- Analysis of Industries
- Architecture, Design and Technology
- Computing and Mathematics
- E-Commerce and E-Business
- Economics
- Education
- Engineering
- Fashion and Culture
- Finance and Accounting
- General Business
- History
- Hospitality and Tourism
- Human Resource Management
- International Relations
- Law
- Literature, Language and Theatre Studies
- Management and Organisational Behaviour
- Marketing
- Media, Music and Art
- Operations Management
- Philosophy
- Politics
- Psychology
- Science, Medicine and Nursing
- Sociology
GET OUR GooGLE TOOLBAR BUTTON
BOOK MARK US
WHAT OTHERS HAVE SAID
Many thx, I have received the paper and the work is perfect, will deal again.Chen
