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P/B/398. The Business Performance of WH Smith plc

WORDS:
4300
DATE:
2005
PRICE:
49.99 GBP

In this report there has been an investigation into the business performance of WH Smiths detailing the financial and marketing performance. The report details a competitive analysis and an evaluation of the internal capabilities. The report puts forward a range of strategic choices with detailed recommendations for one of these.

 

KEYWORDS: business, performance, wh, smith, plc,

 
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