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Waterstones

C/B/2530. SWOT analysis of Waterstone's

WORDS:
550
DATE:
2010
PRICE:
9.99 GBP

This paper presents an overview of Waterstone’s and UK bookselling market, SWOT analysis, which is a strategic planning method used to evaluate the strengths, weaknesses, opportunities and threats of Waterstone’s.

 

KEYWORDS: SWOT, TOWS, Waterstone, Waterstone’s,

 
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