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Walt Disney
E/B/108. Analysis of Ocean Park in Hong Kong Disneyland
- WORDS:
- 3000
- DATE:
- 2006
- PRICE:
- 39.99 GBP
The paper looks at the development of the Walt Disney theme parks conducting PEST and SWOT analysis of the Ocean Park in Hong Kong Disneyland. The park’s business model and market characteristics are discussed, their development strategies and action plan are outlined.
KEYWORDS: Ocean Park, Hong Kong, Disneyland,
Other Papers On: Walt Disney
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Keywords Tag Cloud
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