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Wal-Mart

C/B/4364. Environmental strategies and market position of Tesco and Wal-Mart

WORDS:
2750
DATE:
2012
PRICE:
29.99 GBP

The paper looks at the performance of two UK supermarket retailers, Tesco and Wal-Mart, comparing their business purposes, policies of corporate social responsibility (CSR), market behaviour, economic environment, etc. Impacts of globalization on their respective market position are assessed, recommendations are suggested about environmental initiatives of Tesco and Wal-Mart.

 

KEYWORDS: Environmental strategies, market position, Tesco, Wal-Mart,

 
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