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VSM Group AB

C/B/992. Strategic analysis of Viking Sewing Machines

WORDS:
2200
DATE:
2008
PRICE:
29.99 GBP

The paper examines the strategic directions of Viking Sewing Machines, one of the world's leading sewing machine companies. Strategic directions of VSM are analysed using the models of SWOT, SFA, and Porter's intensive growth strategies. Future strategic directions are discussed suggesting recommendations to VSM management.

 

KEYWORDS: Viking Sewing Machines, VSM, SWOT, Porters intensive growth, SFA, competitive advanta,

 
Other Papers On: Strategic Analysis
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