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Vodafone

C/M/2100. Vodafone's marketing mix in India

WORDS:
2000
DATE:
2011
PRICE:
29.99 GBP

The paper examines the launch of Vodafone’s operations in India describing Indian telecommunications industry and the marketing mix strategy of Vodafone with regard to their products, prices, places and promotion.

 

KEYWORDS: Vodafone India, marketing mix,

 
Other Papers On: Marketing Mix
Other Papers On: Vodafone