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Virgin Group

C/M/2105. Organisational structure and leadership of Virgin Group

WORDS:
3000
DATE:
2011
PRICE:
39.99 GBP

The paper examines the organisational structure (OS) of Virgin Group reviewing theoretical underpinnings of OS, characterising the leadership style of Sir Branson, discussing the effectiveness of his approach to organisational communication, and evaluating the present image of the company.

 

KEYWORDS: Organisational structure, leadership, Virgin Group, Sir Branson,

 
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