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TUI Travel
C/M/1729. Marketing plan for TUI start-up business
- WORDS:
- 570
- DATE:
- 2010
- PRICE:
- 9.99 GBP
The paper presents a plan of business transformation within the travel and leisure company TUI who intend a start-up of DVD for B2B sale. TUI marketing strategy is suggested on the basis of their market research, customer segmentation, marketing mix, etc.
KEYWORDS: Marketing plan, TUI, start-up business, DVD sale,
Other Papers On: Marketing Plans
Other Papers On: TUI Travel
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