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Toshiba
C/E/517. Competition and cooperation: case study of Sony vs. Toshiba
- WORDS:
- 1050
- DATE:
- 2010
- PRICE:
- 19.99 GBP
The paper looks into the relationship between competition and cooperation (‘co-opetition’) using the case of Sony’s DVD format war against Toshiba (Blu-ray versus HD-DVD) and discussing a form of cooperation (‘keiretsu’) unique to the Japanese culture.
KEYWORDS: Competition and cooperation, co-opetition, Sony vs. Toshiba, keiretsu, DVD format war,
E/B/77. Report on Toshiba laptop strategy
- WORDS:
- 2500
- DATE:
- 2006
- PRICE:
- 29.99 GBP
The paper reviews the history and background of the Japanese electronic company Toshiba focusing on their laptop industry and conducting analysis including Porter's five forces model, competitors' and strategic group analysis, PEST model, and value chain analysis.
KEYWORDS: Toshiba, electronics, laptop, Porters five forces, PEST, strategic group, value chain,
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