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SUBWAY Restaurant

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C/M/1148. Proposal. Impact of Branding in Sandwich and Salad market

WORDS:
650
DATE:
2009
PRICE:
9.99 GBP

The paper proposes research into the nature of branding in today’s fast food market exploring the link between loyalty and branding in Subway and Pret-A-Manger. An overview is presented of the research objectives, strategy, methods, and limitations.

 

KEYWORDS: Proposal, Subway, Pret-a-Manger, branding, Sandwich and Salad market, fast food,

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C/B/1362. Top 10 Franchising Companies in UK: GoCarTours, Subway, Activ Web Design, Domino's Pizza, Chemex, Linkme.to, Smoothie Fresh, EasySlim, Burger King, and Accommodation Guru

WORDS:
1900
DATE:
2009
PRICE:
19.99 GBP

The paper reports on the top 10 fastest growing franchising companies in UK, i.e. GoCarTours, Subway, Activ Web Design, Domino's Pizza, Chemex, Linkme.to, Smoothie Fresh, EasySlim, Burger King, and Accommodation Guru. A brief overview is provided of each company's goals, targets, strategies, expansion policies, philosophy, etc.

 

KEYWORDS: top, franchising, companies, uk, gocartours, subway, activ, web, design, domino, pizza, chemex, linkme, to, smoothie, fresh, easyslim, burger, king, accommodation, guru,

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S/M/267. McDonalds and Subway: comparison of marketing communications

WORDS:
1500
DATE:
2007
PRICE:
19.99 GBP

The paper compares the performance of McDonalds and Subway conducting their competitive analysis along the lines of marketing communications and key brand messages.

 

KEYWORDS: McDonalds, Subway, marketing communications,

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C/M/371. Dissertation. Customer Loyalty and Satisfaction in the UK Sandwich Sector

WORDS:
12000
DATE:
2006
PRICE:
129.99 GBP

This dissertation examined the key drivers of customer loyalty and satisfaction in the UK sandwich sector amongst its four largest competitors: Caffe Nero, Pret A Manger, Starbucks and Subway. With a strong literature review on the concepts of relationship marketing, customer loyalty and satisfaction, and service quality within the service sector, it would be particularly useful for someone wanting to know how to perform a literature review in this area. It would also be useful for those wanting to know how to build a quantitative research questionnaire on the back of qualitative, focus group research.

 

KEYWORDS: Customer loyalty, marketing, quantitative research, focus group research,

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E/B/156. The analytical report of nutrition of Subway, Wendy's and Kebab

WORDS:
1500
DATE:
2005
PRICE:
19.99 GBP

The paper examines the fast food nutrition value comparing the levels of fat, sodium, cholesterol and calories in the products of Subway, Wendy’s and Kebab. The concept of health-consciousness is defined and considered in relation to different nations. Primary research based on a questionnaire is conducted in combination with secondary research of the Internet sources. The healthiest of the three fast food restaurants is identified.

 

KEYWORDS: Nutrition, fast food, Subway, Wendys, Kebab,

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E/B/69. Franchising: theories and case study of Subway sandwich chain

WORDS:
2000
DATE:
2005
PRICE:
29.99 GBP

The paper reviews the theories of franchising examining various aspects of buying a franchise and highlighting its advantages and disadvantages. A case study of Subway, a US sandwich chain, is conducted discussing their franchise programme, success factors of Subway branches outside the USA, etc.

 

KEYWORDS: franchising, theories, study, subway, sandwich, chain,

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