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Southwest Airlines

C/M/2495. Effective people management and organizational performance: theory and case of Southwest Airlines

WORDS:
4400
DATE:
2012
PRICE:
49.99 GBP

The paper addresses the significance of people management in HRM context considering it with regard to the US company Southwest Airlines (SA). Literature is reviewed on the link between people management and organizational performance. Approaches to HRM are detailed including the best practice approach, the configurational approach and the contingency approach. Benefits, shortcomings and applications of each approach are highlighted.

 

KEYWORDS: people management, organizational performance, Southwest Airlines,

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airlines southwest pestel swot forces value chain porter study operations business strategy strategic low management cost corporate theory marketing om effective blue organizational airline performance jet people responsibility harvard school impact culture organisational social example tourism success ailing grow financial statement hawaiian tool potent airways british studies organisation internal continental investment c carrier literature review development relationship customer purposes london heathrow airport travel
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