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Southwest Airlines
C/B/3867. Corporate social responsibility at Jet Blue Airlines
- WORDS:
- 3300
- DATE:
- 2011
- PRICE:
- 39.99 GBP
This paper examines Jet Blue, the airline company, and aims to discuss the company’s success in direct comparison with South-West Airlines. The paper begins by outlining Jet Blue’s approach to corporate social responsibility (CSR). The competition between the two airlines is assessed, and the paper then analyses Jet Blue’s organizational structure.
KEYWORDS: Jet Blue, South West Airlines, corporate social responsibility, CSR, Organisational structure,
Other Papers On: Corporate Social Responsibility
Other Papers On: JetBlue
Other Papers On: Southwest Airlines
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Keywords Tag Cloud
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