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South African Brewery
P/M/491. South African Brewery: market analysis and global strategy
- WORDS:
- 1000
- DATE:
- 2005
- PRICE:
- 19.99 GBP
The paper reports on South African Brewery (SAB) providing the analysis of the beer market and reviewing the companys new global strategy in product and market development. This paper is based on the case study from the book by Johnson and Scholes Exploring Corporate Strategy: text and cases .
KEYWORDS: south, african, brewery, market, global, strategy,
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