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C/M/910. Sony Advertising Pitch: Online Gaming
- WORDS:
- 2500
- DATE:
- 2008
- PRICE:
- 29.99 GBP
The paper reports on Sony Online Entertainment, the online gaming division of Sony. Situation analysis of the division is performed describing the methods of advertising, the features of the consumers, etc. Creative approaches to an effective advertising strategy are set out suggesting media solutions and times for the production of such media.
KEYWORDS: Sony, advertising, online gaming,
Other Papers On: Sony
Other Papers On: Advertising
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Keywords Tag Cloud
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