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Selfridge's

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S/B/464. To what extent can the concept of Generic Strategies help to explain the Competitive Advantage of UK fashion retailers?

WORDS:
4100
DATE:
2009
PRICE:
49.99 GBP

The paper examines the concept of competitive strategy looking at the model of Porter's generic strategy and discussing the basic types of competitive advantage, i.e. cost leadership and differentiation. The application of Porter's model is discussed with reference to Selfridges' merchandise strategy.

 

KEYWORDS: Porters generic strategy, competitive advantage, cost leadership, differentiation, Se,

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C/B/1318. History of Selfridge's and its founder

WORDS:
1500
DATE:
2008
PRICE:
19.99 GBP

The paper examines the history of Selfridge's, the largest and most luxurious store in London. The story of its founder, Harry Gordon Selfridge, is reviewed discussing his contribution to promoting shopping as a pleasant and respectable middle class pastime.

 

KEYWORDS: Selfridge's, shopping,

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C/HR/332. Contemporary approaches to HRM at Selfridge's Traffic Park Store

WORDS:
2500
DATE:
2008
PRICE:
29.99 GBP

The paper examines theoretical approaches to human resource (HR) management providing a review of literature on the HR evolution within recent decades. The function of modern HR is described in the context of its traditional understanding, corporate culture, employee commitment, work motivation, etc. References are made to HRM practices at Selfridge's Traffic Park Store.

 

KEYWORDS: hr, contemporary, approaches, hrm, selfridge, traffic, park, store,

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