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Scents of Time
S/B/537. Marketing plan for Scents of Time fragrances
- WORDS:
- 5650
- DATE:
- 2010
- PRICE:
- 59.99 GBP
The paper offers a marketing report on Scents of Time, a company that claims to recreate ancient fragrances. The report includes competitors' analysis, PEST, Porter's Five forces SWOT (TOWS) analysis, marketing mix (4Ps) analysis with relation to the male and female target markets in Germany and the UK, and a recommended course of action to implement the marketing plan.
KEYWORDS: Marketing plan, Scents of Time, fragrance, perfume, PEST, SWOT, Porter’s Five forces, marketing mix, competitor analysis,
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