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C/B/1142. Strategic Management in Sainsbury's

WORDS:
3000
DATE:
2008
PRICE:
39.99 GBP

The paper looks at the external forces affecting Sainsbury's analysing their approach to value chain management and balanced scorecard used to improve the company's strategy. The steps introduced for change management are outlined, the importance of shareholder value is explained.

 

KEYWORDS: Sainsbury's, value chain, balanced score card, change,

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Other Papers On: Corporate Strategy: Case Studies
Other Papers On: Sainsbury's

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