Browse our collection of papers in
Royal Dutch/Shell Group

S/B/510. Dissertation. Impact of newspaper publicity on social and environmental disclosures in annual reports

WORDS:
13800
DATE:
2009
PRICE:
139.99 GBP

The dissertation explores the outcomes of negative publicity received through newspaper articles on companies' disclosure levels. Literature is reviewed on the role of the media in shaping society attitudes reporting on the MNC exposed by the media, i.e. Cadbury Schweppes, GlaxoSmithKline, Royal Dutch Shell and Tesco. Content analysis is used as a preferred research methods, the relevance of newspaper articles for companies' exposure is studied. Conclusions are made about companies' responses to positive and negative media publicity.

 

KEYWORDS: Dissertation, disclosure, negative publicity, legitimacy, annual report, climate change,

Other Papers On: Business Dissertations
Other Papers On: Cadbury Schweppes PLC
Other Papers On: GlaxoSmithKline (GSK)
Other Papers On: Royal Dutch/Shell Group
Other Papers On: Tesco