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Royal Dutch/Shell Group

C/B/2127. Strategic Analysis of Shell India

WORDS:
1150
DATE:
2010
PRICE:
19.99 GBP

The paper looks at the operations of Shell in India describing the company’s background, conducting their PEST and SWOT analysis, examining Shell’s strategic management with reference to Porter’s Generic Strategies, considering the issues of their human resource management (HRM), and making conclusions about Shell’s strategic alignment with the Indian business environment.

 

KEYWORDS: Shell India, Organisational Analysis, PEST, SWOT, Strategic Management, HRM,

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