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E/B/80. Royal Sports: development plan

WORDS:
3500
DATE:
2006
PRICE:
39.99 GBP

The paper reports on the development plan for the Royal Sports retail outlets offering the company’s overview, conducting analysis along the lines of SWOT, reviewing their financial position and marketing strategy (using PEST, Porters 5 forces and Marketing Mix models).

 

KEYWORDS: Royal Sports, SWOT, PEST, Marketing mix,

 
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