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S/B/506. Dissertation. Nokia: Gaining Global Leadership in International Mobile Phone Market

WORDS:
11500
DATE:
2009
PRICE:
119.99 GBP

The dissertation investigates the position on Nokia in the International mobile phone market. Literature is reviewed on Finland's economy, international development of the telecommunication industry, Nokia's background, the theory of strategic analysis and analytical models, etc. The methods of the research are based on secondary data sources. Competitive conditions in the Finnish and international mobile phone industries are described, Nokia's competitive strategy is examined and evaluated. Conclusions are made about the factors that ensure the company's competitive advantage including low cost structure, HRM practices, use of innovation, etc

 

KEYWORDS: Dissertation, Nokia, Finland, telecommunication industry, international mobile phone market,

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