Browse our collection of papers in
Nike
C/B/4275. Internationalisation and globalisation: cases of Coca-Cola and Nike
- WORDS:
- 4450
- DATE:
- 2011
- PRICE:
- 49.99 GBP
The paper looks at the debates over internationalisation and globalisation presenting definitions of both concepts and arguing that few multinational corporations (MNC) can be considered as global. The role of IMF and WTO in companies’ internationalisation is discussed, the influence of globalisation and internationalisation on Nike and Coca-Cola are examined commenting on the unethical exploitation of their workers and the abuse of local laws.
KEYWORDS: Internationalisation, globalisation, MNC, multinationals, Coca-Cola, Nike,
C/B/4233. Rewards and problems of globalisaton for companies
- WORDS:
- 4150
- DATE:
- 2011
- PRICE:
- 49.99 GBP
The paper examines the positive and negative aspects of globalisation evaluating the impacts of globaisation on businesses and economy. Challenges posed to companies by the process of globalisation are detailed with regard to international marketing, human resource management (HRM), organisational structure, customer base, etc. The issues of change management associated with going global are addressed. Examples of Ford UK and Nike are presented discussing rewards and problems caused by their globalisation strategy.
KEYWORDS: Globalisaton, rewards and problems, Nike, Ford,
C/B/3900. PESTEL, Porter's 5 Forces, SWOT and Value Chain analyses of Nike
- WORDS:
- 4400
- DATE:
- 2011
- PRICE:
- 49.99 GBP
This paper presents a comprehensive analysis of Nike. Firstly the paper presents an overview of Nike followed by PESTEL analysis which identifies the Political, Economic, Social, Technological, Environmental and Legal aspects of business environments. Porter’s Five Forces analysis is provided, discussing the competitiveness of the industry. SWOT analysis is used to evaluate the strengths, weaknesses, opportunities and threats to Nike. The paper also consists of Value Chain analysis looking at the key activities of Nike.
KEYWORDS: PEST, PESTEL, PESTLE, SWOT, Porter, 5 forces, TOWS, Value Chain, Nike,
C/B/3899. Porter's 5 Forces analysis of Nike
- WORDS:
- 1350
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This paper analyses Nike, using Porter’s Five Forces analysis. Firstly an overview of the company is presented. Porter’s 5 forces analysis concentrates on the bargaining power of customers, bargaining power of suppliers, threat of new entrants, threat of substitute products, and intensity of competitive rivalry affecting Nike.
KEYWORDS: Porter, 5 forces, five forces, Nike,
C/B/3898. PESTEL and Porter's 5 Forces analyses of Nike
- WORDS:
- 2100
- DATE:
- 2011
- PRICE:
- 29.99 GBP
This paper critically analyses Nike, providing an overview of the company followed by PESTEL and Porter’s Five Forces analyses. The PESTEL analysis assesses Political, Economic, Social, Technological, Environmental and Legal factors affecting Nike. Porter's 5 Forces analysis discusses the bargaining power of customers, bargaining power of suppliers, threat of new entrants, threat of substitute products, and intensity of competitive rivalry of Nike.
KEYWORDS: PEST, PESTEL, PESTLE, Porter, 5 forces, five forces, Nike,
C/B/3897. Value chain analysis of Nike
- WORDS:
- 1400
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This paper presents an overview of Nike, using Value Chain Analysis. This is a management tool used to identify key activities within an organisation which forms its value chain: Inbound logistics, Operations, outbound logistics, marketing and sales, service, procurements, human resource management, technology development, and firm infrastructure.
KEYWORDS: Value Chain, Inbound logistics, Operations, outbound logistics, marketing and sales, service, procurements, human resource management, technology development and firm infrastructure, Nike,
C/B/3896. SWOT and Value Chain Analyses of Nike
- WORDS:
- 3050
- DATE:
- 2011
- PRICE:
- 39.99 GBP
This paper provides an overview of Nike, followed by a SWOT analysis which evaluates its strengths, weaknesses, opportunities and threats. A Value Chain Analysis of Nike is conducted to outline Inbound logistics, Operations, outbound logistics, marketing and sales, service, procurements, human resource management, technology development, and firm infrastructure.
KEYWORDS: SWOT, TOWS, Value Chain, Inbound logistics, Operations, outbound logistics, marketing and sales, service, procurements, human resource management, technology development and firm infrastructure, Nike,
C/B/3895. SWOT analysis of Nike
- WORDS:
- 2400
- DATE:
- 2011
- PRICE:
- 29.99 GBP
This paper evaluates Nike, using a detailed SWOT analysis. This analysis is conducted to audit Nike and its environment, and focuses on the strengths, weaknesses, opportunities and threats of Nike.
C/B/3894. PESTEL and SWOT analyses of Nike
- WORDS:
- 3200
- DATE:
- 2011
- PRICE:
- 39.99 GBP
This paper provides PESTEL and SWOT analyses of Nike. Firstly the paper gives an overview of Nike. Secondly the PESTEL analysis of Nike is provided identifying Political, Economic, Social, Technological, Environmental and Legal factors affecting Nike. Lastly the paper outlines SWOT analysis identifying strengths, weaknesses, opportunities and threats of Nike.
KEYWORDS: PESTEL, PEST, SWOT, TOWS, Nike,
C/B/3893. PESTEL analysis of Nike
- WORDS:
- 1550
- DATE:
- 2011
- PRICE:
- 19.99 GBP
This paper presents an overview of Nike using PESTEL analysis, which identifies the Political, Economic, Social, Technological, Environmental and Legal factors affecting Nike.
KEYWORDS: PEST, PESTEL, PESTLE, Nike,
C/B/3892. Strategic Analysis of Nike
- WORDS:
- 3750
- DATE:
- 2011
- PRICE:
- 39.99 GBP
This paper analyses Nike. The paper consists of an overview of Nike, followed by PESTEL analysis, which identifies the Political, Economic, Social, Technological, Environmental and Legal factors of the company. SWOT analysis is used to evaluate the strengths, weaknesses, opportunities and threats to Nike. Porter's 5 Forces analysis of Nike is presented, discussing the bargaining power of customers, bargaining power of suppliers, threat of new entrants, threat of substitute products, and intensity of competitive rivalry affecting Nike.
KEYWORDS: PEST, PESTEL, PESTLE, SWOT, Porter, 5 forces, TOWS, Nike,
C/B/3717. Marketing, Advertising & Communication Campaign of Nike
- WORDS:
- 2000
- DATE:
- 2011
- PRICE:
- 29.99 GBP
This paper focuses on the marketing, advertising and communication campaign for Nike. The paper begins by performing a company audit, which looks at the market size and share, along with the brand value and competitors. This is followed by a PESTEL and SWOT analysis. The SMART objectives are identified, and the paper concludes with recommendations based on the Ansoff Matrix.
KEYWORDS: Nike, marketing, advertising, communication, company audit, market size, market share, brand value, competitors, PESTEL, SWOT SMART, Ansoff Matrix,
C/B/3546. Corporate social responsibility: case studies of Starbucks and Nike
- WORDS:
- 2300
- DATE:
- 2011
- PRICE:
- 29.99 GBP
Corporate social responsibility: case studies of Starbucks and Nike
KEYWORDS: Corporate social responsibility, CSR, Starbucks, Nike,
C/B/3388. SWOT analysis of Nike and Adidas
- WORDS:
- 2000
- DATE:
- 2011
- PRICE:
- 29.99 GBP
This paper analyses the sports sector and focuses on Nike and Adidas. The paper begins by providing the background to each company, and this is followed by a SWOT analysis of each. Conclusions are made regarding the future of the sector.
KEYWORDS: Sports sector, Nike, Adidas, SWOT,
C/F/979. Accounting practices at Nike and Adidas
- WORDS:
- 2300
- DATE:
- 2010
- PRICE:
- 29.99 GBP
This paper examines Nike and Adidas in relation to their accounts and accounting practices. The paper begins by providing the background to Nike and Adidas, this is followed by a finical analysis which focuses on their accounting ratios. The paper then considers aspects of balance sheet and their accounting policy choices. The paper then examines the reliability of financial statements by looking at the earnings quality of Nike and Adidas. A summary is provided for the information gathered.
KEYWORDS: Nike, Adidas, accounts, accounting practices, financial analysis, accounting ratios, balance sheet, financial statements, earnings quality,
C/F/974. International Accounting in Adidas and Nike
- WORDS:
- 2450
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper addresses the use of different accounting standards by companies, i.e. their national standards and IFRS. A comparative case study of accounting reports by Adidas and Nike is conducted presenting the history of both companies, analysing their financial ratios for 2008-2009, and showing the difference between US standards and International standards.
KEYWORDS: International Accounting, US accounting standards, Adidas, Nike,
C/B/3170. Examination of corporate social responsibility and business ethics: case of Nike
- WORDS:
- 3050
- DATE:
- 2010
- PRICE:
- 39.99 GBP
This paper examines business ethics and corporate social responsibility (CSR), focusing on Nike and sweatshops. The paper begins by providing a definition of CSR, followed by a discussion concerning CSR in contemporary business environments. An overview of Nike is provided, along with a description of their manufacturing practices and policies. The case is evaluated, discussing Nike and their involvement in sweatshops, CSR reporting, the global compact, and ethical theories. The paper examines the Zadek framework, and the paper concludes with recommendations for the company.
KEYWORDS: Nike, corporate social responsibility, CSR, sweatshops, ethics, global compact, Zadek framework,
S/B/370. Causes of Nike's success and decline after 1990s
- WORDS:
- 2900
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper looks at the performance of Nike over the 1990s explaining the factors behind their success reflected in the company’s core values and mission, and identifying the elements of Nike’s competitive advantage. The issues of corporate social and environmental responsibilities faced by Nile after the 1990s are addressed discussing public reaction to their use of sweatshops. Recommendations are suggested about the ways to develop the company’s business during the next five years.
KEYWORDS: Nike, sweatshop, corporate social responsibility,
S/OM/77. Supply-chain management of Nike
- WORDS:
- 2750
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper defines supply-chain management with reference to Rushton and Walker's 2007 analysis – the movement of goods through the process of procurement, manufacturing, storage, distribution and disposal. Research into the operation of the supply chain is conducted using Nike as a case study, and a review of the company's logistical requirements (and problems) is considered – with reference to the views of Nike's US-based managers who have suggested that the European logistical arm needs to be centralised, and to the company's European managers who suggested badly-needed improvements to their infrastructure. The paper also considers retail and supplier-base issues, the nature and effectiveness of information systems, the impact on relationships with customers, and within the supplier chain itself as a result of its construction and operation.
KEYWORDS: Nike, supply chain, supply-chain management, customer relations, supplier relations,
C/M/1482. Branding Strategy of Nike
- WORDS:
- 2100
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper looks at the brand strategy of Nike describing the company’s position in the sporting goods market, and examining the emotional and functional features of the Nile brand including the brand’s symbolic meaning, brand loyalty, brand awareness, etc. Conclusions are made about the value of the brand asset for the company.
KEYWORDS: Nike, branding, brand loyalty, brand awareness, brand value,
C/M/1460. Environmental analysis and marketing strategies of Nike
- WORDS:
- 2100
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper presents strategic analysis of the sportswear company Nike describing the company’s background and using the models of PEST and Porter’s five forces. A profile of Nike’s target market is presented, Nike’s marketing strategies of new product development are analyzed using Ansoff matrix, the strengths and weakness of the strategies are identified.
KEYWORDS: Environmental analysis, Nike, marketing strategies, PEST, Porter’s Five Forces, Ansoff, new product development,
C/EI/114. Electronic shopping: websites' analysis and comparison with traditional shopping
- WORDS:
- 2850
- DATE:
- 2010
- PRICE:
- 29.99 GBP
The paper looks at the website design of companies in the apparel retailing industry (Next, John Lewis, Nike) and books retailing industry (Amazon and Barnes & Noble) exploring the features of their success and identifying the key differences between electronic selling and department store selling. The attributes of products that attract online shoppers are outlined, the use of the Internet in customer relationship management is discussed.
KEYWORDS: Nike, Next, John Lewis, Amazon, Barnes & Noble, e-commerce, Internet business, online shopping,
S/B/526. Business Decisions must focus on the best returns for the shareholders (owners) of the company. Ethical considerations should not be allowed to detract from shareholder returns. Discuss
- WORDS:
- 2500
- DATE:
- 2009
- PRICE:
- 29.99 GBP
The paper addresses the conflict between company ethics and shareholder returns arguing that a strong ethical reputation can give competitive advantage to the organisation. The issues of business ethics are discussed with relation to the unethical strategies of Monsanto, a provider of agricultural products to farmers, Nike, etc.
KEYWORDS: Business ethics, unethical, reputation, Monsanto, Nike,
S/B/525. Business ethics and company reputation
- WORDS:
- 2500
- DATE:
- 2009
- PRICE:
- 29.99 GBP
The paper addresses the conflict between company ethics and shareholder returns arguing that a strong ethical reputation can give competitive advantage to the organisation. The issues of business ethics are discussed with relation to the unethical strategies of Monsanto, a provider of agricultural products to farmers, Nike, etc.
KEYWORDS: Business ethics, unethical, reputation, Monsanto, Nike,
C/B/1934. PESTE Analysis of Nike
- WORDS:
- 350
- DATE:
- 2009
- PRICE:
- 9.99 GBP
This paper presents an overview of Nike, with PESTE analysis. PESTE analysis stands for Political, Economic, Social, Technological and Environmental. It includes the analysis of a framework of macro-environmental factors affecting Nike.
KEYWORDS: PEST, PESTEL, PESTLE, Nike,
Subject Catalogue
- Dissertations and Proposals
- Analysis of Companies
- Analysis of Industries
- Architecture, Design and Technology
- Computing and Mathematics
- E-Commerce and E-Business
- Economics
- Education
- Engineering
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- Finance and Accounting
- General Business
- History
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- Human Resource Management
- International Relations
- Law
- Literature, Language and Theatre Studies
- Management and Organisational Behaviour
- Marketing
- Media, Music and Art
- Operations Management
- Philosophy
- Politics
- Psychology
- Science, Medicine and Nursing
- Sociology
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Thanks fast service. Helped me out a lot.Nick
